Just Us & Peace: National Hunger Relief
The Challenge
Our 2nd initiative started with our partner, Impact 6, inviting us to join a 6-city national food drive organized in conjunction with Farmlink, a surplus supplier that committed to providing produce to each location. Similar to our 1st event partnered with the Census team in South LA, our role was to create as much additional value in products, services, volunteers & connections as possible in each city. Again our resources and timeline were limited, however we were confident that we had a network and approach that would allow us to service areas in need, while continuing to expand our reach and impact as an organization.
Our Approach
We activated our national network, to expand our initiative to reach 10 cities in one day. We worked with Impact 6 to create a standard set of products to distribute at each location (e.g. produce, socks, earbuds, etc.) and assigned local event leads to help bring as much additional value to their location as possible. We continued to focus on connecting with athletes/artists to channel their influence into impact. We were introduced to Chris Chiozza, who then joined us in pitching our initiative to the BKN Nets, and introduced us to Clippers Guard Terance Mann as a potential LA location host. Through our network of talent, corporations and non-profits, we exceeded our planned impact and multiplied our SJL network across the country.
The Results
- 10,000+ Families Served
- 10 National Locations
- 100,000lbs of Groceries
- 5,000+ Bombas Socks
- 3,000 PPE Masks
- 3,000 Earbuds for Virtual Learning
- 2,000 Custom Tote Bags filled with Groceries
- 1,000+ Hot Meals
- 500+ School Supplies & Children's Books
- 250 Clippers Drawstring Swag Bags with: Jump Ropes, Earbuds for Virtual Learning, Gatorade Sports Bottles, Pencil Packs, Water Bottles, Hand-Written Inspirational Message from SJL
- 250 Clippers Drawstring Family Bags with: Packaged Rice & Beans, Protein Bars, Energy Drinks, Winter & Professional Clothing (Adult & Kid Sizes), GA Voter Registration
